POISONING:
Dalda’s positioning strategy in the above given ad is to position itself as a company which provides best quality canola oil with Vitamin power .Dalda is using international technology and expertise which is also a energy product and best for health.
TARGET MARKET:
Dalda Canola oil with vitamin power its main focus is on those customers which are health conscious and taste conscious i.e. House wives, Health Conscious families and young adults.
jahan Mamta wahan Dalda
